You Have A New Memory

YOU HAVE A NEW MEMORY by Aiden Arata 

YOU HAVE A NEW MEMORY by Aiden Arata is a provocative debut essay collection that dissects the surreal, seductive, and often disturbing experience of life online. With razor-sharp wit and luminous clarity, Arata explores the blurred boundaries between the internet and reality—where we live as creators, consumers, and commodities all at once.

From influencer culture and algorithmic obsession to digital dissociation and doom-scrolling addiction, Arata offers a raw and hilarious glimpse into the curated chaos of modern existence. Whether unpacking the aesthetics of the stay-at-home girlfriend or calling out the spiritual emptiness of TikTok trends, she examines the emotional costs of connection in a hyper-visual, hyper-viral age.

Perfect for fans of Jia Tolentino, Jenny Odell, or Charlie Brooker’s Black Mirror, YOU HAVE A NEW MEMORY is both a diagnosis and a roadmap—an urgent, unflinching look at how we got here, and what might come next.